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Training Course in Commercial Negotiation Strategies


Summary

The British Academy for Training and Development provides a training course in commercial marketing negotiation strategies with the aim of Recognize the management of negotiations in terms of marketing and trade, which is the gateway to the lifeblood of economic life

There are many types of negotiations that occur between different parties, and what is important in the topics of the course is talking on the foundations of trade negotiations between companies, it is the lifeblood of the world! Where all business and contracts

The partnerships and alliances that aim to integrate the marketing mix will be good for customers and their success is particularly On how to conduct negotiations and its management strategy aimed at increasing the institution's growth rate and long-term profits, Through establishing good relationships with other companies and customers, in an effort to attract more and maintain them. Market share and its long term growth

Objectives and target group

The British Academy for Training and Development offers this course to the following categories:

  • Members of the negotiating teams and heads and members of the negotiating bodies within the companies and institutions.
  • Managers of branches of negotiation and external relations within companies.
  • Pioneers and businessmen.

After completing the program, participants will be able to master the following topics:

  • Types of negotiation and how to do business.
  • Negotiation strategies that occur when marketing products.
  • When it is possible to use coping techniques and early withdrawal from negotiations with the other party.
  • A qualitative strategy for negotiations.
  • Strategies affecting the potential of competitors
  • The basic steps in the negotiation process are based on scientific grounds.
  • Know when to make the most of the negotiation process.

Course Content

  • The concept of negotiation.
  • Negotiating commercial marketing.
  • Negotiation strategies and constructive tactics.
  • Conditions of Negotiations.
  • Innovative Negotiation Strategy.
  • Provocative negotiation strategy.
  • The negotiating strategy for immunization.
  • The basics of negotiation.
  • Negotiation stages.

Course Date

2025-01-20

2025-04-21

2025-07-21

2025-10-20

Course Cost

Note / Price varies according to the selected city

Members NO. : 1
£3600 / Member

Members NO. : 2 - 3
£2880 / Member

Members NO. : + 3
£2232 / Member

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